Some gifts stop being generic the moment a name goes on them. CHOBYNER's Name Embroidery service adds a hand-embroidered name to the plush shoulder strap of your backpack, stitched by hand one letter at a time, so the bag that arrives carries a word that actually matters: a cat's name, a childhood nickname, or a single initial that means something only to the person holding the strap.
This is a service listing, not a standalone product. You add it to your cart together with the realistic plush backpack you want personalized, and our stitchers embroider the name on the strap before the order leaves our workshop. Below is exactly what the service covers, how to order it, and the small details that make the finished lettering look right.
What the Name Embroidery Service Includes
The service costs $12 per backpack, and it becomes free when your order totals $79 or more before discounts. Each embroidery runs up to 12 characters, which comfortably fits most names and plenty of two-word combinations. The lettering is stitched directly into the plush strap fabric with satin-stitch thread, so the name sits slightly raised on the surface: readable at arm's length, soft under your fingers, and durable enough for daily carrying.
It is worth saying what this is not. It is not a printed label, not an iron-on patch, and not a glued-on tag. Every letter is thread laid down by hand, which is why the service pairs so well with our hand-finished plush bodies: the same slow, manual logic runs from the stitched whiskers on the face to the name on the strap.
How to Order in Three Steps
Ordering takes about a minute, and the whole flow lives inside your normal checkout:
- Add the Name Embroidery listing to your cart together with the backpack you want personalized.
- After checkout, message us with the name (up to 12 characters) and your thread color.
- We hand-embroider the name on the strap before your order ships.
One practical note: because the embroidery happens before dispatch, the spelling you send in that post-checkout message is the spelling that gets stitched. It is worth double-checking capitalization and spacing before you hit send, especially for names with unusual spellings or accent-friendly letter choices.
Thread Colors and Placement on the Strap
The standard thread palette is purple, ivory, or black. If you have something else in mind, tell us in the same message and we will see what we can match from the thread rack. Purple is the sample color you will see on our service photo: the name Lucy stitched in purple across a white plush strap, which gives a soft, playful contrast against pale fur tones.
Placement is on the flat outer face of the shoulder strap, centered so the name reads horizontally when the bag hangs on your shoulder or rests on a desk. As a simple styling note from our stitchers: purple thread sings on white and cream plush, ivory thread stays legible on darker bodies, and black thread gives the crispest outline on pale straps. None of these are rules, just the combinations our hands keep returning to.
Pricing, the Free Tier, and Shipping Notes
To recap the numbers: $12 per backpack as an add-on, free when your order totals $79 or more before discounts, up to 12 characters per embroidery, three standard thread colors with special requests welcome. If you are already eyeing a second bag or a bag charm to reach the free-embroidery threshold, the math usually works in your favor.
On delivery: Orders ship in 1–2 business days. U.S. delivery typically takes about 8 days, with an estimated range of 7–15 business days. Tracking is emailed as soon as the order ships. Free standard shipping on U.S. orders of $39 or more.
Who tends to order this? Mostly gift-givers. A backpack embroidered with a recipient's own name arrives feeling planned rather than purchased, and the strap becomes the first thing they look at every morning. Pet households order their cat's or dog's name just as often, turning the strap into a quiet portrait tag for the animal the bag was modeled after. Either way, twelve characters is enough room for something that lasts.
A name turns a beautiful object into somebody's object. If there is a name waiting to be stitched, the Name Embroidery service page is the place to start, and our stitchers will take it from there, one letter at a time.

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